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。谷歌是该领域的重要参考
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“At the end, people want the cake,” he says—not a tour of the ingredients or the recipe. The new pitch boils down to a simple proposition: “Here is the problem. Here is the risk I’m willing to take, and this is the outcome I give you.” The client pays for the outcome: improved KPIs like successful customer issue resolutions and improved net promoter scores. The difference too is that the consultants in this model charge for the outcome, not by the number of people deployed on a project as some consultants have traditionally billed.